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45+ Best retargeting email subject lines

Retargeting emails are essential for re-engaging customers who haven't completed a purchase. Tailored to browsing behavior, these emails remind customers of abandoned carts or suggest related products. They guide potential buyers back to the website, boosting conversions.

Explore effective subject lines here to enhance your email marketing efforts:

Best retargeting email subject lines for abandoned cart

Online stores often see customers fill their shopping carts but fail to complete their purchase. Enter the abandoned cart email sequence: a series of personalized messages that remind shoppers of their items and offer incentives like discounts to encourage them to return and buy.

Here are some catchy subject lines to help you create effective abandoned cart emails:

Did you forget something special?

Your items miss you!

Finish what you started today!

Hey there, [First Name]! Your cart...

Still interested, [First Name]?

Come back and seal the deal!

[Brand Name] cart alert!

Time to treat yourself, [First Name]!

Don't leave your cart hanging!

One step closer to happiness

Your cart's calling your name

Ready to check out, [First Name]?

Your cart's loaded with goodies

Unfinished business in your cart

Reunite with your shopping cart!

Retargeting email subject lines for cross-selling and upselling

Ever received emails that anticipate your needs based on past purchases? They suggest complementary items (cross-sell emails) or upgrades from free trials to paid versions (upsell emails).

For ideas on crafting effective retargeting emails, here are some subject lines to inspire your campaigns:

Discover more ways to [Brand Name]

Your next level of [Product]

Unveil exciting additions now

[First Name], explore new possibilities

Upgrade your [Brand Name] experience

Elevate your game with [Product]

Time for a [Brand Name] refresh

Unlock [Product] enhancements

Don't miss these add-ons

Level up your [Brand Name] journey

Explore new features now

Exclusive upgrades inside

[First Name], upgrade your game

Take more, get more out of [Brand Name]

Now, the only way is up!

Good retargeting email subject lines for re-engagement

Sometimes, you might have subscribers who haven't opened your emails lately. No need to stress! You can send them re-engagement emails with special offers, updates, or incentives to reignite their connection with your brand.

Do you have some inactive subscribers in mind to whom you could send such emails? Let's talk about subject lines you can use:

Hey there, we miss you!

Come back to us, [First Name]!

It's been too long, [First Name]

Did you forget us, [First Name]?

[First Name], don't be a stranger

Come back for more, [First Name]!

Your secret offer, [First Name]

It’s been too quiet without you

Your [First Name]-sized gap is waiting

We’ve got you(r cart)

Your [Brand Name] friends miss you

[Brand Name] longs to see you again

[First Name], let's reconnect!

[First Name], our door's open!

[Brand Name] + [First Name] = happiness

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Open Sesame: Subject lines to get your emails read

Your perfect email won't matter if it won't be opened. Want some inspiration? Check these robust subject lines, designed for maximum opens of your promotional emails.
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Hero illustration

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*Source:

https://www.sender.net/blog/email-marketing-statistics/