Articles by Camilla Mackeviciute

Where trends come and go like the seasons, one powerful tool has stood the test of time: emails. But here’s the juicy secret to unlocking their full potential: selecting the perfect email marketing company to fuel your success.

What is direct response marketing? Learn the strategies, examples and DOs and DON’Ts.

Custom white-label items are the foundation of print-on-demand businesses, which work by collaborating with a supplier to create products that are then sold under their own brand on a per-order basis. T-shirts, baseball caps, and tote bags are all popular items for print-on-demand. When it comes to this business, it has expanded by 12% in …

Continue reading “6 Best Print on Demand Shopify Store Examples”

One of the challenges online marketers face is increasing email marketing engagement.

The retail industry has grown in leaps and bounds with the tech-fed evolution of physical stores to ecommerce sites to generate sales, with retail marketers as the winners here. Whether you have a brick-and-mortar physical store or an online store, you need to devise ways and means to reach out to your customer. Retail marketing …

Continue reading “What is Retail Marketing: The Strategy Most Overlook?”

Average Order Value (AOV) is a crucial performance statistic used by online retailers to better understand their consumers’ purchasing behavior.