It doesn’t matter whether it’s a promotional email, newsletter, welcome email, sign-up email, etc., as far as it contains elements that make consumers ‘not just to read, but act,’ it’s an interactive email.
Forward-looking ecommerce leaders, small businesses, and fortune 500 companies use customer loyalty programs in building a strong, positive, and emotional connection between their consumers, product, and brand.
Given that 87% of marketers use email marketing tactics to disseminate their content to their customers, one of the strategies you should have is an email marketing funnel system.