Skirmantas Venckus is an email marketing guru who leads marketing at Sender, bringing hands-on experience helping brands connect with customers. He deeply understands email marketing’s evolving role and is passionate about making it work smarter, not harder, for everyone.
Multichannel marketing refers to the practice of interacting with customers through several channels (e.g. website, retail, email, mobile, etc.)
Whether you are a small business owner or a mega-corporate, you will agree that B2B lead generation is the lifeblood of every organization’s existence.
Why bother with capturing user feedback using boring emails when you have the power of an instant survey SMS to do it for you?
If you’ve ever worked with a legal professional, they probably wanted to include a disclaimer somewhere. Email disclaimers are no exception. These short inclusions are supposed to protect the writer from legal repercussions. While (email) disclaimers might not be effective in all legal situations, they do seem to protect against some potential issues. After all, …
Are you about to launch an email marketing campaign for your business? As you likely know by now, branding is a significant component of email marketing. Specifically, maintaining your brand identity throughout these communications is vital to ensuring your brand’s success. Let’s take a look at brand identity, why it’s important, and some tips you …
Continue reading “How to Maintain Brand Identity in Email Marketing”
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