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Dive into the digital marketing ocean through our enriching articles. By using our tips and tricks, give your business a gift of growing sales.
On today’s menu: webinars. This email marketing strategy can be a phenomenal one.
What’s with the whole Inbound vs Outbound sales stuff? End of the day, isn’t it just sales after all?
Email’s still one of the best ways I connect with customers. I use it for nurturing leads, staying in touch, keeping my business on people’s radar. It works, and it’s central to my email marketing strategy. But inboxes are a mess. Your subscribers get flooded with marketing emails every single day, and most of those … Continue reading “12 Email Sequence Examples That Convert in 2026”
Customer service is about giving out the best quality in the shortest amount of time.
Targeted marketing, by definition, is the strategy of tailoring and personalizing online advertising according to data acquired from some intended audience. In other words, instead of sending out ads to an incredibly large audience, a subset is selected based on their traits, interests, and preferences. Of course, targeted marketing has numerous associated benefits. After all, … Continue reading “What is Targeted Marketing? Examples & Strategies”
Multichannel marketing refers to the practice of interacting with customers through several channels (e.g. website, retail, email, mobile, etc.)
Abandoned cart text messages are based on triggered events, which will make it look a lot more natural and personalized by default.
Having to collect payments is probably the hardest part of both social and professional life. People aren’t too keen on giving money back due to a wide variety of reasons. However, a miscalculated payment collection approach might cause significant tension and possibly sour both societal and business relationships. Therefore, taking the most innocuous approach to … Continue reading “12 Payment Reminder SMS Text Message Examples”
Why bother with capturing user feedback using boring emails when you have the power of an instant survey SMS to do it for you?
Triggered messages, regardless of channel, are the bread and butter of marketing automation.
Every good marketing campaign and strategy begins with sorting out goals and ways to measure them.
No one has to be convinced about the effectiveness of email marketing these days.