We’ve been busy cooking up some exciting new features to improve your email marketing. Let’s dive right in!
Manage Your Webhooks With Ease
Webhooks are messengers that tell external systems when something happens in Sender. Now, paid plan users can set up and manage these helpful callbacks directly in the platform! Just head over to Settings > Webhooks.
We’re also keeping detailed logs of all successful and unsuccessful webhook requests to simplify troubleshooting.
Inbox Provider Performance: Get Granular With Your Analytics
Curious about which email providers your audience uses most? Our analytics dashboard now includes a breakdown of your campaign performance by inbox provider. You can see exactly how your emails perform in Gmail, Outlook, Yahoo, and more for data-driven decisions.
Why is this important? Because not all email inboxes are created equal! Knowing how your campaigns perform across different providers can reveal deliverability issues or formatting problems specific to certain inboxes. For example, if your open rates are low in Gmail, you might investigate if your emails are landing in the promotions tab and adjust your strategy accordingly.
This allows you to optimize your campaigns for better engagement and reach your audience effectively, no matter where they open your emails.
New Course Alert: Master Abandoned Cart Emails
Calling all ecommerce marketers! Sender Academy, our free educational hub for email marketing, just dropped a brand new course, “Abandoned Cart Email Mastery: Your Guide”.
In this course, you’ll learn:
- The effectiveness of abandoned cart emails;
- Crafting compelling emails that win back lost customers;
- Best practices for timing and segmenting your abandoned cart messages.
Ready to turn abandoned carts into sales? Enroll in the free course today.
Introducing A-mail by Sender on YouTube
Our new YouTube channel is your resource for all things email marketing, whether you’re just starting out or you’re a seasoned pro. Check out our short intro video:
Subscribe now and expand your email marketing knowledge!
Fresh Templates for Women’s Day
Celebrate the amazing women in your life (and your audience!) with our beautiful new Women’s Day email templates. These templates are fully responsive, ensuring they look great on any device. Customize them with your brand colors and messaging for a personal touch.
We’re always working on new ways to improve Sender. Stay tuned for more exciting updates coming soon!
