Choosing the right email marketing platform can feel like a chore. You might have tried Kit, a popular creators’ choice, especially coaches and consultants.
But guess what? There are tons of other awesome alternatives to Kit out there, and finding the perfect fit for your needs is important.
Whether you want more email marketing features, a better price, or tools for your specific niche, in this article of the 9 best Kit (formerly ConvertKit) alternatives, we have you covered. This is especially true if you’re looking for creator-focused email tools that go beyond the basics.
But first, let’s see why Kit might not be as good of a choice for entrepreneurs as it claims to be.
Why Consider Kit (formerly ConvertKit) Alternatives?
Kit has good qualities, but it’s not a perfect fit for everyone. Here are a few reasons you might want to explore other options:
- Limited design options: Some users find Kit’s design options a bit limiting, especially if they’re after eye-grabbing email templates;
- Pricing. Others think the price is a bit steep, especially as their audience starts to grow;
- Narrow focus. Since Kit mostly focuses on email marketing, you might need to use extra tools for a well-rounded set of digital marketing tools for creators.
Kit: Exploring Its Pros and Cons
Here’s a handy summary to shine a light on why you should or shouldn’t choose Kit as your email marketing tool:
Pros | Cons |
User-friendly interface | Limited features |
Affordable pricing | Basic automation |
Integration with Shopify | Limited analytics |
Personalized recommendations | Scalability issues |
Quick setup | Customization limits |
Customer support | Email deliverability issues |
Top Alternatives to Kit — A Quick Roundup
Let’s compare Kit versus other platforms and check out some excellent Kit competitors in the world of email marketing software:
Platform | Starting Cost | Monthly Emails | Subscriber Limit | Free Plan | Best Feature |
Sender | €0/month | Up to 15,000 | Up to 2,500 | Yes | User-friendly interface with essential features for small businesses. |
Brevo | €0/month | Up to 9,000 (300/day) | Unlimited | Yes | Multichannel marketing tools, including SMS and chat functionalities. |
Mailchimp | $0/month | Up to 1,000 | Up to 500 | Yes | Comprehensive marketing platform with a wide range of integrations. |
Substack | $0/month | Unlimited | Unlimited | Yes | Simplified newsletter publishing with built-in monetization options. |
Moosend | $9/month | Unlimited | Up to 500 | No | Advanced automation features with a focus on deliverability. |
MailerLite | $0/month | Up to 12,000 | Up to 1,000 | Yes | Intuitive design and high deliverability rates. |
Beehiiv | $0/month | Unlimited | Up to 2,500 | Yes | Custom website and newsletter creation with analytics. |
AWeber | $0/month | Up to 3,000 | Up to 500 | Yes | Extensive template library and responsive customer support. |
Constant Contact | $12/month | 10 times the contact limit | Based on tier | No | Robust event management and social media tools. |
9 Best Kit Alternatives for Digital Creators
So, what are the best alternatives to Kit? Here’s a fresh-from-the-oven list to help you find an email marketing platform that best fits your needs:
Sender — Ideal for Creators Seeking an All-in-One Platform
Sender is a top pick among Kit competitors for creators. It offers a bunch of advanced features that go beyond the core of email marketing and basic reporting. It has a generous free plan packed with premium-like features.
With Sender, you can create eye-catching emails with their simple drag-and-drop builder and responsive email templates. Plus, set up automated workflows based on what your subscribers do, all thanks to Sender’s advanced automation features.
Sender also offers SMS marketing and, soon, a landing page builder so that you can manage everything in one place.
Sender Features
- Drag-and-drop email editor and responsive templates
- Advanced marketing automation with premade workflows
- SMS marketing
- Embedded forms and popups
- In-depth reporting & analytics
- Seamless integrations
Pricing
Plan | Starting Cost | Limitations |
Free Forever | $0 | Up to 2,500 subscribers, up to 15,000 monthly emails |
Standard | $10/month | Up to 1,000 subscribers, up to 12,000 monthly emails |
Professional | $20/month | Varies based on needs |
Enterprise | Custom Pricing | Custom limits, unlimited emails |
Brevo — Versatile Marketing Platform with Email Tools
Brevo (formerly Sendinblue) is a marketing automation platform built for businesses of all sizes. It’s got a little something for everyone, including email marketing, SMS marketing, and marketing automation.
You’ll find plenty of email templates and tools to organize your audience and send personalized messages. This makes it a solid option for marketing software comparisons.
The downside? Brevo’s pricing can get a little tricky as your audience grows. Some businesses might end up paying for features they don’t even use.
Brevo Features
- Email marketing
- SMS marketing
- Marketing automation
- Transactional emails
- CRM
- Live Chat
Pricing
Plan | Starting Cost | Limitations |
Free | $0/month | Up to 300 emails/day; up to 100,000 contacts. |
Starter | $8/month | From 5,000 emails/month; contact limit varies by tier. |
Business | $16/month | From 5,000 emails/month; contact limit varies by tier. |
Enterprise | Custom Pricing | Unlimited emails and contacts; tailored solutions. |
Mailchimp — Suited for Businesses of All Sizes
Mailchimp is a well-known email marketing platform that’s user-friendly. It’s got a nice collection of email templates and automation options, making it a great starting point for your email marketing campaigns.
If you’re dipping your toes into email marketing, Mailchimp is a solid option. Mailchimp can also be great for those seeking email marketing tools for bloggers and content creators.
That said, while Mailchimp’s email marketing automation tools are handy, they’re not as powerful or intuitive as some other Kit competitors like Sender or ActiveCampaign. If you need to create super complex automation sequences or if you’re looking for a more budget-friendly tool, Mailchimp won’t cut it.
Mailchimp Features
- Intuitive email builder
- Simple automation for beginners
- Audience segmentation and personalization
- Content studio for visual assets
- Creative assistant for design help
- Integrations with popular tools
Pricing
Plan | Starting Cost | Limitations |
Free | $0/month | Up to 500 contacts; 1,000 emails/month; daily send limit of 500 emails. |
Essentials | $13/month | Up to 50,000 contacts; monthly send limit 10 times contact count. |
Standard | $20/month | Up to 100,000 contacts; monthly send limit 12 times contact count. |
Premium | $350/month | More than 200,000 contacts; monthly send limit 15 times contact count. |
Substack — Perfect for Writers and Content Creators
Substack is a popular platform designed specifically for writers, bloggers, content innovators, and podcasters. It lets you send newsletters and make money from your content with paid subscriptions.
Substack takes care of the technical things like hosting and delivery so you can focus on what you do best: creating amazing content. If you’re looking for specific email software for writers and podcasters, Substack is worth considering.
However, Substack doesn’t give you a ton of control over design. That might be a bummer if you’re picky about your brand’s look and feel. Plus, you’re stuck using their platform for hosting and distribution, which can feel limiting.
Substack Features
- Easy newsletter creation
- Direct audience connection
- Monetization options
- Minimalist design
- Community building
- Content portability
Pricing
Publishing on Substack is free regardless of your subscriber count, but if you enable paid subscriptions, Substack takes 10% of each transaction, and Stripe charges a credit card fee (2.9% + $0.30 per transaction) along with a 0.7% billing fee for recurring payments.
Moosend — For Creators Focused on Advanced Email Campaigns
Moosend is an email marketing tool known for its powerful automation features. It lets you build complex workflows based on how people interact with your emails.
You also get detailed reports and analytics to see what’s working and what’s not. If you’re all about data-driven marketing, Moosend might be your jam.
The catch? Moosend doesn’t have a free plan, and its pricing might be a turn-off for new creators or those with smaller email lists.
Moosend Features
- Automation features
- Advanced segmentation capabilities
- Dynamic content personalization
- Comprehensive reporting and analytics
- A/B testing for continuous improvement
- Landing page builder for lead capture
Pricing
Plan | Starting Cost | Limitations |
Free Trial | $0 for 30 days | Access to all features; limited to 1 landing page and 1 form. |
Pro | $9/month | Up to 500 subscribers; unlimited emails. |
Enterprise | Custom Pricing | Tailored solutions. |
MailerLite — Affordable and Easy-To-Use Platform
MailerLite is a budget-friendly email marketing platform that’s super easy to use. It’s a great option if you’re new to email marketing for content creators or only need basic features.
You can quickly create emails and landing pages with its simple drag-and-drop editors and set up straightforward automation for simple campaigns.
However, MailerLite keeps things simple, which means it might not have all the fancy features of other platforms on this list. If you need advanced automation or segmentation options, you might find MailerLite a bit limiting.
MailerLite Features
- Intuitive drag-and-drop editor
- Simple automation for streamlined campaigns
- Website pop-ups and forms for list growth
- Email and subscriber management tools
- Built-in photo editing for visual appeal
Pricing
Plan | Starting Cost | Limitations |
Free | $0/month | Up to 1,000 subscribers; 12,000 emails/month. |
Growing Business | $10/month | Unlimited emails; subscriber limit varies by tier. |
Advanced | $20/month | Unlimited emails; subscriber limit varies by tier. |
Enterprise | Custom Pricing | Tailored solutions for over 100,000 subscribers. |
Beehiiv — Built for Newsletter Creators and Publishers
Beehiiv is a new kid on the block designed specifically for newsletter creators.
It has great features like paid subscriptions, referral programs, and integrations with popular publishing tools. These tools can help you grow your audience and profit from your content. So, Beehiiv is worth exploring if you come from creative professionals or multimedia creators looking for tailored solutions.
However, keep in mind that Beehiiv is still under development. It might not have as many features as some more established email marketing platforms.
Beehiiv Features
- Dedicated newsletter editor
- Referral and recommendation tools
- Monetization and subscription management
- Analytics and audience insights
- Email and website customization options
- Integrations for seamless workflows
Pricing
Plan | Starting Cost | Limitations |
Launch | $0/month | Up to 2,500 subscribers; unlimited email sends. |
Scale | $39/month | Up to 100,000 subscribers; unlimited email sends. |
Max | $99/month | Up to 100,000 subscribers; unlimited email sends. |
Enterprise | Custom Pricing | Unlimited subscribers; unlimited email sends. |
AWeber — Best for Small Businesses and Entrepreneurs
AWeber is an email marketing platform that’s been around for ages. It’s a decent option for small businesses and entrepreneurs who need straightforward email marketing tools.
It offers a good range of features, including email templates, automation, and reporting, making it suitable for musicians and artists, authors and writers, or other creatives just starting to build their audience.
However, some people find AWeber’s interface a bit outdated compared to the sleek designs of newer platforms.
Aweber Features
- Easy-to-use email automation
- Diverse template library
- Landing page builder for lead capture
- Email split testing for optimization
- Detailed reporting and analytics
- Award-winning customer support
Pricing
Plan | Starting Cost | Subscriber Limit | Monthly Email Sends |
Free | $0/month | Up to 500 | Up to 3,000 |
Lite | $15/month | Varies by tier | 10x the subscriber limit |
Plus | $30/month | Varies by tier | 12x the subscriber limit |
Unlimited | $899/month | Unlimited | 15x the subscriber limit |
Constant Contact — Excellent for Social and Event Marketing
Constant Contact is a solid choice for businesses focusing on social media and event marketing. It offers a user-friendly platform with tools for creating email newsletters, managing contacts, and promoting events. Constant Contact has some basic automation features to help you streamline your marketing efforts.
However, if you need advanced automation capabilities, you might want to check out other platforms on this list. Constant Contact’s automation features are a bit basic compared to some of the other heavy hitters.
Constant Contact Features
- Event management tools
- Social media marketing and scheduling
- Email marketing with customizable templates
- List building tools
- Segmentation and automation for targeted messaging
- Reporting and analytics
Pricing
Plan | Starting Cost | Contact Limit | Monthly Email Sends |
Lite | $12/month | Based on tier | 10x the contact limit |
Standard | $35/month | Based on tier | 12x the contact limit |
Premium | $80/month | Based on tier | 24x the contact limit |
If you want to dive deeper into comparing the alternatives, check out these articles: