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Articles by
Emily Austin
Emily is a content manager who has dipped her toes in almost all fields of marketing, including email marketing, PR, social media, and ecommerce. She’s also no stranger to testing out marketing tools, always keen to find out whether they truly deliver or are just full of big promises. She loves perfecting digital content, ensuring everything is polished and ready to go live.
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6 Best Postmark Alternatives for Transactional Email (2026)

  • Lead Generation
  • Jan 19, 2026
  • 18 min read

Transactional emails are the cornerstone of email marketing. But teams relying on transactional email may start noticing friction—whether it’s pricing that scales faster than usage, tooling that’s too developer-centric, or limits around multi-product messaging.  This guide compares Postmark alternatives that are great for transactional emails, focusing on cost structure, deliverability controls, APIs, and operational fit. … Continue reading “6 Best Postmark Alternatives for Transactional Email (2026)”

10 Best Keap Alternatives for Marketing Automation (2026)

  • Alternative Solutions
  • Dec 31, 2025
  • 33 min read

Keap started out with a solid vision. It promised to bring CRM, email marketing, and sales pipeline management together in one neat package, which sounds appealing if you’re a small business owner juggling a dozen different tools. As marketing automation software, it worked well enough for consultants, service providers, and growing businesses who just wanted … Continue reading “10 Best Keap Alternatives for Marketing Automation (2026)”

8 Emma Alternatives That Actually Work (2026)

  • Alternative Solutions
  • Dec 19, 2025
  • 22 min read

Emma by Marigold positions itself as a team-friendly email marketing platform with professional template design and multi-location collaboration features. However, its high starting price of $99 per month and clunky email builder have left many users—including mid-size businesses, Emma’s main audience—searching for more affordable email marketing services.  If you’re considering a switch from Emma, I’ve … Continue reading “8 Emma Alternatives That Actually Work (2026)”

10 Best Marketo Alternatives & Competitors (2025)

  • Alternative Solutions
  • Dec 19, 2025
  • 31 min read

Marketo (a.k.a. Adobe Marketo Engage) built itself up as the premium B2B marketing automation solution with enterprise-grade features for complex sales cycles. But here’s the thing—its high costs and brutal learning curve have pushed many businesses to look elsewhere.  After working with dozens of marketing and sales teams, I’ve watched talented marketers spend more time … Continue reading “10 Best Marketo Alternatives & Competitors (2025)”

11 Best GetResponse Alternatives (2025): Free & Affordable Options

  • Alternative Solutions
  • Dec 19, 2025
  • 38 min read

Let’s look at some of the best alternatives you can pick if you’re not happy with GetResponse anymore.

10 Flodesk Alternatives Worth Switching To in 2026

  • Alternative Solutions
  • Dec 19, 2025
  • 24 min read

Flodesk, a relative newcomer in email marketing, won over marketers with its Instagram-worthy, customizable email templates, user-friendly interface and, until recently, a flat-rate pricing model. But as businesses grew, many discovered that professional-looking emails aren’t enough to sustain scalable email marketing campaigns. No functional Free tier, limited automation tools, basic analytics, unresponsive customer support, and … Continue reading “10 Flodesk Alternatives Worth Switching To in 2026”

22 Best Lead Generation Software Tools Reviewed for 2025

  • Software Overviews
  • Dec 09, 2025
  • 35 min read

If cost, features and ease-of-use are important to you when choosing lead generation software, take a look at our list where we have sorted the best free and paid tools.

10 Best Free SMTP Servers for Reliable Email Delivery in 2025

  • Software Overviews
  • Nov 28, 2025
  • 26 min read

Sending transactional emails shouldn’t cost a fortune—especially when you’re just getting started. Password resets, order confirmations, and welcome emails need to reach inboxes reliably, sure. But paying enterprise extravagant prices for a handful of daily sends? That makes little sense.  The good news is that several excellent SMTP servers offer generous free tiers that handle … Continue reading “10 Best Free SMTP Servers for Reliable Email Delivery in 2025”

11 Best HubSpot Alternatives for Email Marketing & CRM (2025)

  • Alternative Solutions
  • Nov 28, 2025
  • 27 min read

If you don’t find HubSpot relevant because of the cost, feature limitations, scalability, or user experience, try these alternative tools.

12 Best WordPress Email Marketing Plugins [Free & Paid] (2025)

  • Software Overviews
  • Dec 05, 2025
  • 36 min read

What if you could take all this goodness of WordPress a notch up and launch winning email marketing campaigns in just a few clicks?

7 Best SendGrid Alternatives for Transactional Emails (2025)

  • Alternative Solutions
  • Nov 28, 2025
  • 20 min read

On the lookout for email marketing tools that outshine SendGrid? Look no further – these email marketing alternatives have the magic you’re looking for!

Bulk Email Services: 12 Picks for Successful Mass Campaigns

  • Software Overviews
  • Jan 02, 2026
  • 39 min read

Navigating the multitude of options in email marketing software can be daunting. But we’ve done the hard work of finding and organizing the best bulk email software providers for you.

Simple email marketing with affordable pricing
  • Premium features included
  • No hidden costs or usage limits
  • Scale from startup to enterprise
Simple email builder illustration